Intelligent Family Law Marketing


Below is the list of family law marketing benefits your law firm will acquire by signing up for 1-800-DIVORCE:

  • Exclusive Geographic Area – delineated by telephone area code and/or county lines; you get all calls from your subscribed area
  • Secure Contract With No Long Term Commitment – essentially, a life estate but with a 30-day out without cause exercisable at any time
  • Low Flat Monthly Cost – includes cost of all inbound phone calls on 1-800-DIVORCE
  • No Up-Front Costs
  • No Equipment Needed – just your existing office or cell phone
  • Ethical
  • Works Well in Both Traditional and Online Marketing
  • Unique & Distinctive Competitive Advantage Over Your Local Competition
  • Built-In Branding
  • Impressive and Convenient to Clients
  • Memorable and Distinctive
  • Spontaneously Memorable – You retain the business you’ve already earned and paid for but which delayed the hiring event for whatever reason. 1-800-DIVORCE is always their path back to you.
  • You Control – NOT an expensive advertising co-op; no advertising minimums
  • Scalable to Your Practice Requirements
  • Adaptable – Works equally well to develop a pure family law practice OR build a general practice OR augment and/or insure a practice in a preferred field
  • Versatile – can be used in a virtual or traditional practice or a hybrid arrangement; works equally well whether you file your cases pro se, in some unbundled/limited scope manner or traditionally
  • Can Be Your Bridge to a Complete or Partial Virtual Law Practice
  • Enables You to Distinguish Your Firm From Unqualified On-line Divorce Providers and to Compete With Same
  • Cheapest and Fastest Build-Up of Client Base
  • Enables a Separate Family Law Microsite or Landing Page at No Additional Cost – and does not interfere with the theme of your main general/specific practice website, i.e does NOT make you appear a jack-of-all-trades or to have a laundry list of services – hoping to get SOMETHING
  • Existing Family Law Clients Readily Up-Sold Other Legal Services – based on legal need and consultation with a properly informed client
  • Existing and Prior Family Law Clients Ethically Cross-Sold Additional More Profitable Legal Services as Needed in the Future, based upon an existing prior relationship
  • Drives Never-Ending Word of Mouth Referrals – Clients never forget 1-800-DIVORCE and love to tell friends and relatives about it
  • Inevitably More Calls and Clicks From ANY Outreach – whatever you do in terms of marketing, it will be better with 1-800-DIVORCE
  • No Daisy-Chain of Agents – You deal directly with the UK barrister who owns Legal Marketing Systems


Did we mention that you also get 1-888-DIVORCE at no additional cost?  This prevents any competitor from mounting a copy-cat campaign in your market.

The lesser versions of DIVORCE, 877, 866, 855 and 844 are all in the hands of small individual law firms.  If one of them is in your market, you will get a nickel or a dime on every dollar they spend on marketing, just as you will from the lawyer who has the DIVORCE version of your local area code. A percentage of American consumers will always default to the 800 version of any mnemonic phone number.